💵 why isn't this being discussed more?

Question for you {{ subscriber.first_name | strip | default: “my friend” }}…

Why are we not addressing the root cause of solopreneurship failure?

We’ve all seen it.

Someone goes nuts on social media, seems to have it all figured out…then POOF!

The account goes dark or you see a sappy post about “changing directions”.

It’s likely one of these things:

• they faked it all (def seen that)
• they paid for the followers then sold a growth course that made some money, but they know this business model isn’t sustainable

They’re hit with the tough realization (one they knew all along) that they took a shortcut, knowing it wouldn’t work out and now it’s all come full circle…they just wasted 6-9 months of their time.

The harsh reality and root cause is that the solo business was never founded on core business principles.

They fell into a MLM / Ponzi scheme…

and I don’t want you to be the next victim…

You can waste months chasing trends + lining the pockets of engagement farmers…all to just feel like an idiot in the end.

Or you can build a sustainable solo business with others who realize that this is a multi-year process, founded on core business principles + learning.

If that sounds interesting to you, join The Solopreneur Copilot Community here:

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Play the decade game with me.

To your solopreneur success,

Matt Barron

P.S.