Rhode Island governor could use my problem/offer matrix
Hello {{ subscriber.first_name | strip | default: “there” }},
I’m sitting in a Rhode Island hotel room, waiting for my kiddos to get up so we can get the day started.
Honestly, I thought Providence would be a bit nicer…this place feels like the Alabama of New England.
Anywho, this past week, I offered to help you put together your problem/offer matrix (also known as the foundation of your business).
No problem = no content or solutions
No offer = no way to generate any moolah
I have 1 more slot before I close the doors this evening.
Reply back with “Alabama” to secure it.
What will we do?
- Use my Solo Copilot offer sheet to outline / document your ICP’s problems
- Identify your low / med / high offers associated with solving those problems
- Pick a high-converting lead magnet to get your prospects into the process
Why is an offer sheet important?
- No two buyers are the exact same
- People don’t want cookie-cutter solutions
- You can make progressively way more money
- Your content strategy depends on it
What happens if you don’t create an offer sheet?
- You miss out on easy sales
- Your solutions are blah and generic
- You limit your income
- Your content & offers don’t really match up (causes confusion)
To your solopreneur success,
Matt Barron